Job Information
The Coca-Cola Company Senior Director Franchise Operations in Ciudad de México, Mexico
Why being part of Coca-Cola Mexico?
We're accelerating our growth momentum over the last 3 years despite of being the largest KO Market in Latam with the highest per-capita in the World. Continuously improving everything that we do.
We are a winning and diverse team with a strong collaboration culture, that takes time to celebrate, recognize and develop our team members, with +92 Engagement score. We are part of a diverse network of locally connected bottling partners. We do have strong ESG policies, we're returning every drop of water we use to communities and nature and the largest PET recycling plants in Latam. We empower our team members to challenge the status quo, make bold recommendations, experiment, and adapt, so we can grow together and make a great business even better.
What You'll Do for Us
The Franchise Leadership Senior Director role is part of the Senior Leadership of Mexico South Region (+2.5B UC) being responsible for the growth agenda for the Region , leading the Network , aligning the local/regional strategy and plans with our 'Bottlers' as well being an orchestrator of all The Coca-Cola Company Resources. Manages the day to day operations to ensure business results in the region. Leads strategic, operational, Value creation and commercial projects involving the 'Bottler'.
Net Revenue/ UC is one of the most important opportunities in Mexico. This position will have a Key Role in Value Creation for the Region, leading and executing initiatives for On Premise TT, SS Mix, Premiunization, RGM and Front Line Digital (B2C and D2C).
Manages the day to day operations of the franchise incl. marketing, commercial and financial; executes strategies with bottling partners; cooperates with bottlers to ensure local relevance and alignment with overall business; reviews and implements revenue growth opportunities/solutions.
Key Responsibilities:
Define the local/regional strategy and develop the plan to maximize the business opportunity with the Bottler´s Senior/Regional.
Lead the execution of Strategic Business Priorities, by empowering Bottler´s Senior/Regional Leadership Teams.
Act with discipline to ensure decision making and results tracking to effective management routines across different levels (Senior, functional, workstreams)
Deep market understanding to ensure correct decision making and strategy adjustments/improvements as necessary.
Manages relationships with specific stakeholders i.e. shareholders and senior bottler management.
Wire with other regions and operations (even international) peers to ensure best practice sharing and alignment.
Include any financial information the role is responsible for (NR, DME, OPEX, size of managed teams and typical roles).
Goals and/or strategies for the role focus on long term (3+ years).
Guides and collaborates with bottler in the decision-making process involved in key areas such as RGM, budget and other commercial initiatives
Acts with a high level of autonomy so decision making must be sound and mindful ok KO and bottler impacts in guidelines, principles and impact.
Continuous finding of new ways to identify regional market opportunities, generating value across the System in alignment with the BU strategic priorities
Qualifications and Requirements:
Fluent English and Spanish
10 - 15 years within the KO System minimum or within the Industry
Trade Marketing, Financial, RGM, Digital and Commercial experience
Bottler Marketing or Commercial Strategy Experience and Understanding of retail (Modern, Traditional and On Premise channel)
Strong abilities to influence strategic communication
Great skills with Leadership, problem solving and team management
Expertise with project management, process management and team building
Excellent written and oral communication skills
What We Can Do for You
Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Sprite, Fanta, Powerade, Fuzetea and more!
Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, and restaurants
Purpose Driven: Purpose driven approach that empowers our people to protect the environment and communities we serve while delivering safe & quality products .
*Global Connections: * Allows you to develop, enhance and maintain global connections that allow us to move faster and learn from others.
*Community of Belonging: * We're an organization that believes our ability to continually grow and build the right atmosphere where people feel safe and empowered, lets you bring your best self to work.
Annual Incentive Reference Value Percentage:30
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.