
Job Information
Avispa Technology Marketing Analytics Project Manager - Organic Social in Newark, New Jersey
Marketing Analytics Project Manager - Organic Social 1397924 A leading podcast and audiobook company is seeking a data-driven, detail-oriented Analytics Manager. The candidate will serve as a project manager for the Organic Social marketing teams (including the Sprinklr team) and conduct standard marketing analytics using SQL and Tableau. The ideal candidate will have 5-6+ years of relevant experience in a marketing agency and have strong attention to detail and stakeholder communication skills. The company offers a great work environment. Marketing Analytics Project Manager Pay and Benefits: * Hourly pay: $60-$70/hr * Worksite: Leading podcast and audiobook company (Newark, NJ 07102 - Hybrid, Must be onsite 2 days a week) * W2 Employment, Group Medical, Dental, Vision, Life, Retirement Savings Program, PSL * 40 hours/week, 9 Month Assignment Marketing Analytics Project Manager Responsibilities: * Support the Sprinklr and other Organic Social marketing teams, ensuring that the team(s) correctly built dashboards to be provided to the marketing team. * Manage Organic Social projects: engage with stakeholders and vendors, inform them about programs and timelines, provide updates, manage expectations, identify issues, ensure timely deliveries, measure results against targets, etc. * Conduct ad-hoc analysis through database querying, followed by insightful interpretation of results and the formulation and communication of recommendations that drive action. * Work as a business partner with marketing and product teams in order to tackle business challenges and track marketing and product performance with a data-driven approach. * Leverage SQL and Tableau to create and maintain scheduled and ad-hoc reports. * Analyze data to identify business problems and lead deep dives to perform root cause analysis. * Maintain a deep understanding of business drivers and an innate grasp of business metric definitions, and proactively interact with business leaders to give context and support them in interpreting reporting data. * Identify opportunities for optimization and improvement in business processes and strategies through data analysis. * Develop compelling presentations and documents - and communicate them with impact. Marketing Analytics Project Manager Qualifications: * 5-6+ years of marketing analytics and project management experience. * Degree in data science, business, economics, information technology, statistics, mathematics, or other related fields is preferred. * Experience in a marketing agency. * Experience with organic social and Sprinklr. * Experience with SQL including the ability to write basic queries. * Experience with metrics visualization tools (Tableau). * Experience with membership, subscription, or media content businesses is preferred. * Ability to scope a problem, formulate relevant questions, draw relevant data, and provide insights from the data. * Passion for numbers, data, and metrics, but also for delivering actionable analysis of the highest quality. * Strong bias for action, highly organized and detail oriented, and ability to complete tasks and projects with little guidance and tight deadlines. * Excellent communication (verbal and written), interpersonal skills, and an ability to effectively communicate with both business leadership and technical teams.